ProspX Helps QBE North America Elevate Awareness of its Insurance and Reinsurance Risk Solutions

Carrier to leverage InsiderConnect to get its brand in front of the fastest growing network of commercial insurance brokers in the industry

AUSTIN, Texas - January 14, 2014 - ProspX, Inc. announced that QBE North America, a division of QBE Insurance Limited, one of the top 20 insurers and reinsurers worldwide, has joined the ProspX's network of brokers and carriers. As part of an overall marketing and branding strategy, QBE North America will leverage InsiderConnect™ to promote its brand and product expertise across ProspX's network of over 16,000 brokers.

"We see this as an opportunity to strengthen our brand, while showcasing our diversification, superior product offerings, and unparalleled customer service in a focused and meaningful way," said Chris Pulichino, assistant vice president and senior brand manager at QBE North America. "Not only will InsiderConnect help us strengthen current broker relationships, it will also help us initiate dialogue and uncover new business opportunities with brokers we may not have known well."

The InsiderConnect platform delivers timely and relevant insurance industry news and carrier specific content to brokers based on the new and renewal business opportunities in their sales pipeline or expertise profile. It helps them stay informed and allows them to easily share relevant information across their business network. Carriers are able to target their message to a specific producer based on the opportunities they are working on, leading to increased visibility, improved collaboration, and more quality submissions.

"Insurance carriers are the primary providers of product expertise and innovation for insurance brokers and their clients," said Steve Gold, president and CEO of ProspX. "We are pleased to partner with QBE to help get their brand and message in front of the right brokers at the right time to raise their awareness, credibility, and differentiation in the marketplace.

InsiderConnect enables carriers to:

  • Discover new brokers with interests and clients that align with their product specialties
  • Receive analytics/insights that reveal new areas of opportunity
  • Gain real-time insights into a specific broker's focus and niches
  • Share product expertise and insights with a targeted audience of more than 13,000 brokers

For more information about ProspX or InsiderConnect, please visit

About QBE North America

QBE North America is part of QBE Insurance Group Limited, one of the top 20 insurers and reinsurers worldwide. QBE Insurance Group's 2012 results can be found at Headquartered in Sydney, Australia, QBE operates out of 48 countries around the globe, with a presence in every key insurance market. The North America division, headquartered in New York, conducts business through its property and casualty, crop, specialty and financial services subsidiaries. QBE insurance companies are rated "A" (Excellent) by A.M. Best and "A+" by Standard & Poor's. For more information, please visit

About ProspX

ProspX, Inc. develops the industry leading social business platform for managing the complex, multi-party sales process of the $500 billion commercial insurance industry. Built for the commercial insurance industry by insurance professionals, the ProspX platform gives brokers quick and easy access to the critical information and resources relevant to the new and renewal business they are working on, while allowing carriers the ability to elevate their message for increased visibility at the initial point of an opportunity. For more information, please visit us at, follow us on Twitter at and like us on Facebook at


ProspX is a trademark of ProspX, Inc. All other company and product names mentioned are used only for identification and may be trademarks or registered trademarks of their respective companies.

Media Contact:

Jill Ford
(512) 419-9970