Overview
InsiderConnect™ is the first electronic marketing solution that delivers targeted insurance industry, line-of-business, and carrier partner news and updates to producers who are actively working on related business opportunities.
InsiderConnect also makes it possible for business partners such as insurance carriers and wholesalers to deliver their message early in the sales cycle, helping to elevate their key differentiators and gain producer mindshare. Via ProspX's platform, partners target their updates to the producers working on specific deals, eliminating spam and increasing the likelihood that their information will be presented to clients and prospects.
How it Works
InsiderConnect™ aggregates, tags, and delivers the pipeline specific content and information via a custom generated newsletter to a producer's e-mail inbox. The information can then be easily personalized and forwarded to prospects and clients – a vital tool to help the producer build credibility and strengthen their relationships.
Information comes from a vast number of industry media sources as well as from agency and carrier partners and is tailored specifically for the client or business opportunity on which a producer is currently working.
ProspX has a team of people monitoring major news/information providers in order to aggregate and deliver only what's relevant to producers and their clients. In addition to the major news wire services, ProspX also follows a variety of leading industry specific sources including Claims Journal, Insurance Journal, Business Insurance, National Underwriter, Tech Decisions, ProducersWeb to name a few.
Agents and Brokers can:
- Receive critical business intelligence specific to opportunities in the sales pipeline
- Personalize and share information with clients and prospects to stay "Top of Mind"
- Improve CRM usage and accuracy
- Track and measure outreach for increased customer service and satisfaction
- Provide more robust management reporting
Carriers and Underwriters can:
- Link content directly to active new and renewal opportunities in a broker's pipeline
- Gain exposure to accounts they may not know the agency is actively working on
- Increase visibility with producers they may not be familiar with
- Build credibility as an "expert" in a specific area
- Gain factual, pipeline-based insight as to your agents' & brokers' focus and appetite
"ProspX InsiderConnect allows me to stay in front of my prospects, clients, and networking circle of influence with pertinent and timely information. The beauty of the platform is that it matches my prospects and clients to relevant information from a variety of media and industry sources. InsiderConnect has assisted Brower in establishing new business relationships with several new companies since its inception."
– Dan Driskell, Producer, Brower Insurance Agency
